Microsoft has announced that you can now access Microsoft Clarity, Microsoftโs new free web analytics tool, inside Bing Webmaster Tools. There is a new segment in Bing Webmaster Tools named โMicrosoft Clarity Beta,โ There, you can immediately go through the steps to set up Microsoft Clarity for your website.
What is new
Bing Webmaster Tools combined a section to instantly add or access Microsoft Clarity within the portal. If you have not attached Clarity to your site, you can do so right away within Bing Webmaster Tools.
How it looks like. Here is How it looks like if you are planning to set up your site for the first time
This teaser on why to set up Clarity for your site.
Click on Accept.
Here is the code you would add to your site (not exactly this one, you need your own unique code)
Then you can click over to Clarity to see it in action.
More to come
Microsoft said there is more to come through the way of integration between Bing Webmaster Tools and Microsoft Clarity. Bing also wrote that you can expect further developments in our Webmaster Tools integration in upcoming months.โ
Why we should care
More data, more analytics, more integration between these data platforms is a win-win for marketers. The more data we have about our sites, the more informed choices we can make about modifications to our sites.
Saniya Zara 
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